How To Start A Smoothie Bar

Use Your Local Chamber Of Commerce

Sign up for your local Chamber of Commerce. They have plenty of experience with grand openings, and will help you plan yours. In addition to sharing tips and best practices, the Chamber of Commerce also has lots of connections in the community and a vast network of other business owners. They will likely help you advertise the event, and even recruit a few other local businesses to attend and show support.

Some Chamber of Commerce chapters also have agreements with local papers or local elected officials on having them attend business openings. Having your event documented in the local newspaper is a great way to boost visibility. Really, there is no downside to contacting your towns Chamber of Commerce and working with them to plan your event.

Juice Bar Industry Trends

The US juice bar market is worth nearly $2.5 billion and returning to growth after pandemic-driven shutdowns. The industry grew about 2% in 2021 and expects further expansion in the coming years.

Trends in the juice bar industry include:

• The healthier the better is all the rage, making organic juices and smoothies increasingly popular. More vegetable based juices with less fruit are also in demand.
• Exotic and unique flavor combinations are also trending, such as fruit juices with turmeric, ginger, or chia seeds added. Juices with a kick of spice are also in vogue.
• Juice bar trucks, just like food trucks, are starting to trend, creating an opportunity beyond a brick-and-mortar juice bar. You might want to check out this Step By Step article on how to start a food truck.

Challenges also exist within the juice bar industry, including:

• Tastes and trends in the types of juices and smoothies that people want continuously change, creating a constant need for juice bars to update their menus.
• Inflation is increasing the prices of ingredients, reducing profit margins or forcing higher prices on fruit juice and smoothies.

Marketing Branding And Pr

When it comes to allocating your marketing budget, costs can be virtually zero if you or a friend are tech savvy enough to run your own online campaign. They can also reach hundreds of thousands of dollars if you choose to hire a marketing or PR agency.

Regardless of your juice bar marketing budget size, be sure to include the cost of:

• Branded merchandise

• Creating a website and managing your online presence

• Digital advertising

Don’t Miss: 10 Day Detox Shake

Start A Juice Bar By Following These 10 Steps:

You have found the perfect business idea, and now you are ready to take the next step. There is more to starting a business than just registering it with the state. We have put together this simple guide to starting your juice bar. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Create Your Juice Bar Menu

At first glance, the menu of a standard juice bar comes across as simple. Depending on the exact offerings of your bar, the items may include any number of fruits, vegetables, seeds, milks, and other proteins to be juiced. How will you make your menu unique and have it reflect local flavors and ingredients?

Some juice bars specialize in healthy juice blends with added “superfoods” like bee pollen, hemp, wheatgrass, spirulina, açai, or chia seeds, while others focus on smoothies, blending fruit with yogurt, sorbet, or even chocolate or other flavored syrups. Others still ofter a combination of both, like the country’s best-known juice bar chain, Jamba Juice.

Find your juice bars signature personality. For example, if you are running a playful and friendly bar then you can write silly or unique names for your menu items. Or perhaps you often feature limited time or seasonal drink specials.

Whatever the appeal of your juice bar may be, use strategic menu design to highlight your signature items. Remember, itll be your marketing and advertising efforts that draw people to your juice bar, but itll be the menu that keeps them coming back for more week after week.

Read Also: Smoothie King Center Will Call

Juice Bar Start Up Costs:

You might consider the cost of opening a juice bar to be comparatively low. However, you should remember that life is full of surprises and some unexpected expenses may occur. Therefore, it’s a good idea to have up to thirty percent more money to cover them.

Advertise Your Juice Bar

Advertising your new juice bar is how you let the public know you are open and ready for business. Today, digital methods of advertising are extremely important if you want to reach a wide audience. Its very easy to advertise your business online and you can start doing it early on to build excitement for your brand. Check out our tips for marketing your new juice bar:

• Build a Website – You absolutely must have a website if you own a business. Thankfully, you dont have to be an expert to put together a user-friendly website. Platforms like Squarespace and WordPress help you design an attractive site and are very easy to use.
• Increase Your Digital Presence – Register your business with online platforms like Google My Business, OpenTable, or Trip Advisor. This increases your online presence and helps you connect with potential customers.
• Create a Blog – Add a blog section to your website to help search engines recognize your business and build awareness around your brand. Since juicing is your realm of expertise, create a blog thats devoted to juicing. Cover topics like juicing benefits, the best fruits and vegetables for juicing, or how to use commercial juicers.
• Use Social Media – Just like a company website, your social media accounts are a crucial part of advertising in the digital age. You can choose to set up company profiles on all platforms, or take a more systematic approach by zeroing in on the platforms that your target customers use.

Read Also: Smoothie King Box Office

Collect The Restaurant Tax Dba And Ein Information Needed To Open Your Juice Shop

Just as some states have different license and permit requirements, so too do state tax and employer requirements differ. Familiarize yourself with the tax requirements in your state before proceeding any further and keep an eye peeled for annual deadlines or any changes.

Finally, if you plan at any time to hire employees, then now would be the time to apply for an EIN that will allow you to file payroll and income tax returns.

Create A Business Plan

Develop a business plan that details your objectives. It should include the services you plan on offering, as well as estimates for such expenses as rent, equipment, inventory and payroll. You’ll use the business plan to secure funding and contracts with suppliers, so the more detail you put in the business plan, the better.

Also Check: Smoothie King Center Ticket Office

What Is The Growth Potential For A Juice Bar

Jamba Juice, one of the most well-known juice bars, earned 62.35 million in revenue in the first three quarters of 2016, of which 26.335 million was profit. The store boasts 800 locations in 26 states as well as several international locations. Of those locations, approximately 287 are company-owned, while about 517 are franchise-operated.

Choosing The Legal Form Of Your Juice Bar

The next step in our guide on how to open a juice bar is choosing the legal structure of your business. Choosing your juice bar’s legal form is a vital step as it will impact:

To help you make your choice, you can find more detailed information on the different legal forms available to you on the gov.uk guide for UK business owners and SBA guide for those of you based in the US.

Also Check: Smoothie King Green Tea Tango Recipe

About This Diy Smoothie Bar

Smoothies are all the rage lately, and for good reason! Theyre a great way to get vitamins, nutrients, fruits, veggies, and protein all in one sip. Theyre simple to make and great for taking on the go!Heres the thing though: sometimes were so concerned with filling our smoothies with all the healthy things to maximize the health benefits that we end up with a smoothie that doesnt taste good.

Setting up a smoothie bar with plenty of ingredients to choose from but offering your guests recipes to follow , is an easy way to ensure everyone gets to choose what they want but also that their smoothies will end up tasting great!

Keep in mind the fun element! There is no wrong way to do this. Use this guide as a jumping-off point but use all of your favorite ingredients and lots of creativity, and run with it!

How Much Does It Cost To Start A Juice Bar

So how much does it cost to open a smoothie shop? This all goes back to my early point of whether you aim to start from a fixed location, mobile juice truck or from home.

Starting a juice bar from a premises = $25k $100k

Starting a juice bar from a juice truck = $10k $25K

Starting a juice bar from a stall = $1k $1.5K

Starting a juice bar from home = $500 $1k

This is purely the start-up costs and does not include the day to day running costs such as staff, stock, rent and utilities.

Also Check: Slim N Trim Vanilla

Write A Business Plan For A Juice Bar

How to start a juice bar? Every foodservice location needs a business plan and a good strategy, especially if you are going to open a juice bar using investor funds or a loan. It is quite possible to create a business plan for a juice bar yourself.

A working business plan should include:

• Competition research
• Investment and monthly expenses predictions
• Profitability and payback calculation

Decide Whether To Buy A Franchise Or Start From Scratch

When it comes to starting a business of this nature, it will do you good to buy the franchise of a successful and well-established juice bar as against starting from the scratch. Even though it is relatively expensive buying the franchise of an established fresh fruit juice bar, but it will definitely pay you in the long run.

But if you truly want to build your own brand, after you must have acquired the required skills, then you might just want to start your own fresh fruit juice bar business from the scratch. The truth is that it will pay you in the long run to start your fresh fruit juice bar business from the scratch. Starting from the scratch will afford you the opportunity to conduct thorough market survey and feasibility studies before choosing a location to launch the business.

Please note that most of the big and successful fresh fruit juice bars around started from the scratch and they were able to build a solid business brand. It takes dedication, hard work and determination to achieve business success and of course you can build your own fresh fruit juice bar business to become a successful brand with corporate and individual clients from all across the city where your fresh fruit juice bar business is located.

6. Know the Possible Threats and Challenges You Will Face

7. Choose the Most Suitable Legal Entity

If you are considering starting a fresh fruit juice bar business, the legal entity you choose will go a long way to determine how big the business can grow.

Also Check: King Center Seating Chart Melbourne

The Equipment And Staffing Requirements To Open A Juice Bar

Once you’ve settled on a location to open your juice bar and figured out its legal structure, its time to think about the equipment and people needed to open and run the business efficiently.

First of all, you’ll need to kit out your premises with furniture and kitchen equipment in accordance with health and safety regulations.

You’ll also need to buy in your initial stock of ingredients and drinks, purchase a few card machines and a till, and all the resources required for the smooth management of your bar, including accounting and payroll management software.

Also think about marketing investments and legal investments such as employment contracts and licensing costs.

The next step is finding people you can depend on. The success of opening a juice bar depends significantly on the hospitality of its staff. When drawing up your recruitment plan, estimate the number of people you’ll need for each position, whether it be a manager or server, and then recruit enthusiastic people with the right qualifications.

Opening a juice bar also requires you to take out insurance to make sure the restaurant is covered in the event of any on-site incidents. Depending on the size of your space, you may also want to enlist help from specialists such as a chartered accountant or marketing agency, so make sure you factor these costs into your financial forecast, too.

Obtain Restaurant Funding Or Loans

Its possible to open a smoothie shop without any money using government grants and small business loans, or other restaurant startup capital programs. But restaurant startup costs cover real estate, getting a building or food truck up to code, hiring, inventory, supplies, marketing and promotional materials, and other essential items needed to open a small shop and all of that adds up quickly. So if you need additional funds, explore your smoothie shop funding options. Some of those are:

Also Check: Mielle Curl Smoothie

Develop A Marketing Strategy For A Juice Bar

In most cases, people buy fresh juice spontaneously instead of planning in advance this makes it difficult to implement a complex marketing strategy. But there are a few things you can still do:

• Come up with a catchy name.
• Design a bright, attention-grabbing sign.
• Create a logo that looks equally cool on employee uniforms, cups, and the counter.
• Diversify the menu and create your own unique positions.
• Create and promote an Instagram account.
• Offer special deals and run these campaigns right in your POS system.

Step : Get Business Insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your companys financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If youre unsure of the types of risks that your business may face, begin with General Liability Insurance. This is the most common coverage that small businesses need, so its a great place to start for your business.

Learn more about General Liability Insurance.

Another notable insurance policy that many businesses need is Workers Compensation Insurance. If your business will have employees, its a good chance that your state will require you to carry Workers’ Compensation Coverage.

Recommended: Learn what business insurance for your Smoothie Business will cost.

You May Like: Power Punch Plus Recipe

Start A Smoothie Business With A Diverse Menu Of Cravable Products To Keep Customers Coming Back

Smoothies are delicious, and theyre healthy. But most importantly, the nearly endless combination of flavors and nutritional support make them fun.

Thats why customers come back time and again to their favorite smoothie bar. They can have an indulgent vanilla bean and blueberry smoothie on Monday. Then on Tuesday, they can enjoy a healthy Banana Protein smoothie.

In a smoothie bar like Planet Smoothie, customers have the chance to build their own smoothie, with hundreds of thousands of potential flavor and nutritional combinations. That drives growth and customer loyalty.

Given that people are now more into a healthier lifestyle and plant-based eating, now is an opportune time for the juices and smoothies market, notes FoodTruck Empire. In other words, starting a smoothie business means youre selling a healthy product popular with consumers and infinite combinations of flavors.

Craft The Design And Atmosphere Of Your Juice Bar

Now that youve begun to plan out your restaurants business strategy, you should now have a thorough understanding of what you need to do next. When it comes to your own history as a business owner and experience as a juicer, you are the reigning expert. Therefore, its up to you to squeeze the actionable insights from your personal experiences to find factors that can contribute to the design of your bar.

Using restaurant design principles, design a space that is geared towards your customers. Will your shop be counter-service for folks who are on the go with an area for online orders? Will you have a sitting area for people to spend time after their workout? Will you have a display area with your fruit and juice ingredients?

The layout and design of your restaurant can improve restaurant efficiency and revenue when done correctly.

You May Like: Slim N Trim Strawberry

Conduct Market Research And Feasibility Studies

• Demographics and Psychographics

The composition of those who buy and drink freshly made fruit juice from juice bars cut across all genders and age groups. The truth is that when it comes to selling fresh fruit juice, there is indeed a wide range of available customers. In essence, your target market cant be restricted to just a group of people, but all those who reside around the locations where you have your fresh fruit juice bar and who have purchasing power.